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SorenArt
02CASE STUDY

SIGNAL / MOTION STUDY.

A study of how motion can carry information: rhythm, timing, and transition as part of the interface, not decoration on top of it.
CLIENT
SorenArt Labs
INDUSTRY
Research & Development
YEAR
2024
SERVICE
Motion Systems / Prototyping
VIEW PROJECT SUMMARY

01OVERVIEW

CHALLENGE

Motion in our interfaces was added late and tuned by eye, so timing drifted between products and animation often competed with the data it framed.

APPROACH

We reduced motion to a small set of primitives with tokenized timing, then tested each against comprehension tasks before it entered the system.

OUTCOME

A motion system with measurable intent: every transition explains a change of state, and the same tokens drive design tools and production code.

02KEY METRICS

MOTION PRIMITIVES24IN THE SYSTEM
FRAME BUDGET16msPER FRAME AT 60FPS
TIMING CURVES9TOKENIZED
COMPREHENSION+29%WITH MOTION CUES

03PROCESS

8 WEEKS
  1. DISCOVER1 WEEK
  2. DEFINE1 WEEK
  3. DESIGN2 WEEKS
  4. BUILD2 WEEKS
  5. TEST1 WEEK
  6. REFINE1 WEEK

04DELIVERABLES

  1. 01Motion principles
  2. 02Timing and easing tokens
  3. 03Transition library
  4. 04Prototype studies
  5. 05Implementation notes

05VISUAL SYSTEM

  • 01

    SIGNAL RHYTHM

    Pulse as a carrier of state.

  • 02

    WAVE FIELD

    Continuous change, read at a glance.

  • 03

    EASING RIDGES

    Nine curves, one family.

  • 04

    TRANSITION GRID

    Where motion is allowed to happen.